Monday, February 7, 2011
Ratings of TVB Programs Drop During CNY
Holiday is affecting local television ratings again.
During Chinese New Year's Eve, ATV and TVB both aired their celebration shows featuring stars like Wynners, Hins Cheung, Kay Tse, Mag Lam, HotCha, and Joyce Cheng. Then the two television stations live broadcast fireworks on Friday night. However, ATV didn't do as well as TVB did, receiving low ratings: CNY Eve program scored 3 points and fireworks scored only 1 point, compared to TVB's 19 points.
TVB's dramas were affected by the holiday. Steven Ma and Sonija Kwok's "7 Days in Life" dropped 5 points, receiving 24 points in average. Rating of "A Great Way to Care" was surprisingly low during its finale night, receiving only 23 points, which is the lowest rating the series received.
Source: Mingpao / By: KAY @ Kay's Entertainment
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